Cour Collaborative, LLC

How to Add & Update Your Business on Google Maps

How to Add and Update Your Business on Google Maps

Why Google Maps Matters for Your Business

How to Add Your Business Information on Google Maps

How to Update Your Business Information on Google Maps

Having a strong presence on Google Maps is essential for any company. Whether you’re a new business or an established one looking to improve your online visibility, this guide will walk you through the process of adding and updating your business on Google Maps.

Why Google Maps Matters for Your Business

Google Maps is more than just a navigation tool; it has evolved into a powerful marketing platform. Here’s why it matters for your business:

Enhanced Visibility:

Being on Google Maps means your business can be found by potential customers actively searching for products or services you offer in your area.

Local SEO Benefits:

Google Maps listings are closely tied to local search rankings. Optimizing your listing can improve your chances of appearing in local search results.

Business Credibility:

Having a verified presence on Google Maps adds credibility to your business and assures customers that you are legitimate.

Customer Convenience:

Your business location, contact information, and operating hours are readily available, making it easier for customers to engage with you.

How to Add Your Business Information on Google Maps

  1. Create or Sign in to Your Google Account

    To get started, you’ll need a Google account. If you don’t have one, you can create one by heading here. If you already have an account, proceed to the next step.
  2. Access Google My Business

    Google My Business (GMB) is the platform you’ll use to manage your business listing on Google Maps. Create your free business profile by heading here and then click on “Manage Now”.
  3. Add Your Business

    1. Enter Your Business Name:
      Input your business name exactly as it appears in the real world. Avoid adding unnecessary keywords or extra information.
    2. Choose Your Business Category:
      Select the most appropriate category that best represents your business. This will help Google understand your business and show it to relevant searchers.
  4. Provide Accurate Business Information

    1. Location:
      Input your business address, ensuring it is precise and accurate. Use Google’s suggestions to verify that the location is correct.
    2. Service Area (if applicable):
      If your business operates in a specific service area and doesn’t have a physical storefront, you can specify the regions you serve.
    3. Contact Details:
      Enter a local phone number and website URL. Double-check that the phone number is correct, as this is how potential customers may contact you.
    4. Business Hours:
      Input your regular operating hours, including any special hours for holidays or events.
  5. Verify Your Business

    There are a few different ways Google will offer to verify your business. They range from a simple text confirmation to requesting you send a video recording for them to review. You can learn more about the different verification options here.

How to Update Your Business Information on Google Maps

  1. Log in to Google My Business.
  2. Click on “Info” in the left-hand menu.
  3. Update any information that has changed, such as business hours, contact number, website URL, or description.
  4. Upload new photos showcasing your products, services, or recent events to keep your listing engaging.
  5. Regularly monitor and respond to customer reviews to show your commitment to customer satisfaction.

Let Us Help You Know What Directories Are Best for Your Business

To get a better understanding of where your customers should be able to find you, call or text us at (512) 703-0773 or email us at hello@courcollab.com.

Submit your business to be part of the

Best in the (small) Biz

Available November 2023

Cour Collaborative’s Best in the (small) Biz guide will feature a spectrum of businesses & nonprofits across Central Texas that have earned our community’s badge of approval.